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Arts Beats and Eats 2013 Preview

Posted by Lisa LaGrou August 29, 2013 Local Activities

altPlans for the 2013 Ford Arts, Beats and Eats are well under way. I attended a recent press conference and learned more about the changes and expectations for this year’s Ford Arts, Beats and Eats festival. Arts Beats and Eats will take place August 30 through September 2 (Labor Day) 2013.

Here are some changes the festival goers can expect to see this year at the 2013 Ford Arts Beats and Eats:

“Ford Arts, Beats & Eats continues to be among Michigan’s premier summer events. Hundreds of thousands of visitors look forward to a weekend full of beautiful art, vibrant music, and delicious food,” said Patterson. “Oakland County is consistently ranked among the most digitally-advanced counties in the nation. That’s why I’m excited about the technology additions this year, especially the new platform that will help our charity partners.”

More than 60 nonprofits and community organizations will financially benefit from this year’s festival. In addition to the festival’s contributions, these organizations will have the opportunity to raise additional crowd sourced donations through CrowdRise.com. There are also a number of new and returning high-impact initiatives aimed at raising awareness and helping a wide array of organizations. Plus, Oakland County’s annual cultural showcase of artists, musicians and food will feature several new high-tech initiatives, including a smartphone application that will allow guests to carry the complete details of the festival in the palm of their hand and digital security surveillance of the entire festival footprint.

“The dedication of Ford Arts, Beats & Eats to keep innovating and updating while continuing to provide the same family-friendly weekend is to be applauded,” said Mike O’Brien, Detroit Regional Sales Manager, Ford Motor Company. “The new smartphone application will increase convenience while the digital security initiatives will add another layer of safety for this prestigious festival.”

This year, festivalgoers will have access to all of the information for the delicious food, rocking beats and beautiful art in the palm of their hand.  With the official Ford Arts, Beats & Eats smartphone application, guests can customize their festival experience through a number of consumer-friendly features. Users can receive personalized push notifications for events such as music stage performance schedules and a lineup of special programs.  Plus, throughout the weekend, guests can enter to win exclusive giveaways through the mobile platform, such as a VIP tickets and special access to concerts and other festival freebies. Users can also participate in games like trivia and a scavenger hunt.

The application will be available for download starting in early August, from the Apple App Store and Google Play.

Festival organizers have always worked closely with Royal Oak Law Enforcement and been proactive when it comes to guest and vendor security. While recent Ford Arts, Beats & Eats have come and gone without major incidents, large-scale events around the globe have seen increased security efforts in light of the events at this year’s Boston Marathon.

Oakland County’s largest cultural event is no different.  In addition to the comprehensive on-the-ground security provided at all previous Ford Arts, Beats & Eats, this year, FarmingtonHills-based security company SECURATECH will provide around-the-clock digital video surveillance during the entire festival.

The team at SECURATECH is taking an innovative approach to help the festival. The security company is able to deliver hi-definition surveillance video of the festival in a way that complements both the private security and public law enforcement efforts that have made prior years so safe and successful.

“While we are not able to discuss the details of the security plan for obvious reasons, we can say that SECURATECH is providing the organizers with a video archive of virtually every vendor and guest that attends the festival,” said Rudy Patros, president of SECURATECH. “On top of the substantial active security efforts, this year’s Ford Arts, Beats & Eats will have a passive system that can provide important information as needed. Another great aspect to what SECURATECH is doing is that it won’t impact festival-goers or their experience, it all will be executed 100 percent behind the scenes.”

On Saturday morning, August 31, the streets of Royal Oak will be filled with hundreds of runners for the Priority Health Arts in Motion runs and walk benefitting Michigan Youth Arts new non-profit partner Rock CF, a nonprofit dedicated to increasing the quality of life for people with cystic fibrosis.  Last year’s 5K was so popular that this year the event also will feature a 10k and a walk option for entrants.  The updated route will improve on the success of last year’s downtown Royal Oak route and will againincorporate performers and artists from Michigan Youth Arts throughout the course to cheer on runners and walker.

Festival admission is $3 until 5pm Saturday, Sunday & Monday and $5 after 5pm everyday. Ford Arts, Beats & Eats is free to enter until 5pm on Friday only.

Click here for 2013 Arts, Beats and Eats Entertainment and Concert Schedule (coming soon).
Click here for Arts Beats and Eats parking info.
Click here for more Oakland County and Metro Detroit, Michigan events, activities and things to do.
Click here for the Arts, Beats and Eats official website

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